How can you stand out in your industry? With the power of data visualization.
If data is the new currency, why are we so bad with our money? Data visualization is one of the best tools to create unique, interesting, and memorable content for your audience—if you use it correctly. In this 60-minute webinar, C5 cofounder Ross Crooks covers everything you need to know about data storytelling, including:
- The science behind why data visualization captivates the brain
- The foundational elements of data visualization
- The checklist for a great data story
- Tips to turn data into shareable content marketing
- Real-world examples
- Plus helpful resources (and bad jokes)
Whether you're a marketer, designer, or strategist, this session will give you the tools to win with data storytelling.
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About Ross Crooks
Ross Crooks is a cofounder of Column Five, a marketing agency specializing in brand development and content marketing for SaaS companies. An expert in the field of data visualization, he helped craft and teach the Columbia University course “Visualization of Information,” offered as part of the school’s M.S. program in Information and Knowledge Strategy. He is also one of the co-authors of Infographics - The Power of Visual Storytelling (Wiley, 2012), which details the practical applications for data visualization in marketing and business.
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